Kathy Day has more than 25 years of public relations experience in Alaska. An accredited and seasoned pro, Kathy specializes in public relations strategic planning, client counsel, copywriting, collateral development, media relations, media training and crisis communications.
KD/PR Virtual clients include Spenard Builders Supply (SBS), Rasmuson Foundation, BP Alaska, Trinion Quality Care Services, United Way of Anchorage, Alaska Dinner Factory, Aurora Productions, Enstar Natural Gas Company and The Salvation Army Alaska.
Kathy Day is a 2003 Graduate of the Alaska Humanities Forum’s ‘Leadership Anchorage’ program. In 1999, Kathy was chosen by the Alaska Journal of Commerce as one of Alaska’s ‘Top 40 Under 40,’ a recognition given to Alaskans under the age of 40 who are some of the state’s most promising future business leaders. In 2014, Kathy was inducted into the Anchorage Chamber Athena Society for her support of other women in business and for giving back to the community.
Kathy was part of the Rasmuson Foundation team that won a Silver Anvil of Excellence in 2010 for the Pick. Click. Give. Charitable Contributions Program in Alaska. She has won numerous awards from the Alaska Chapter of the Public Relations Society of America for her public relations work.
Prior to opening her own firm, Kathy worked for Bernholz & Graham, Inc. for nine years as Director of Public Relations. Her other work experience includes working as a public relations account manager for Evans/Kraft Bean Public Relations in Anchorage; as a reporter, anchor, producer and anchor for the Alaska Television Network, KIMO Channel 13 in Anchorage; and, as news director and news reporter at KGTL Radio in Homer, Alaska.
Kathy holds a bachelor’s degree in radio and television journalism from the University of Colorado Boulder, and earned her accreditation in public relations from the Public Relations Society of America in 1997. Her freelance travel and feature articles have been published in newspapers and magazines nationwide including Baja Life, Cruise Travel, Spirit, Northwest Airlines World Traveler, Anchorage Magazine and Coast Magazine.
Kathy has been active in PRSA’s Alaska Chapter for more than 25 years and is a Past President of the Chapter. She is Vice President on the Board of Directors of For the Kids Foundation, the fundraising arm of Big Brothers Big Sisters of Anchorage, and recently completed a five-year stint on the board of directors Girl Scouts Susitna Council. She has been a Big Sister to three Anchorage girls and has mentored numerous public relations students and new professionals. Kathy is a member of Anchorage Downtown Rotary and serves on the group’s PR Committee.
KD/PR Virtual is a member of the prestigious PRConsultants Group, a nationwide group of public relations and marketing specialists that service the needs of national accounts in local markets. PRCG holds a yearly professional development conference and actively seeks business for its members. More information on PRConsultants Group can be found at www.PRConsultantsGroup.com.
Giving back to the community
Kathy Day has seen the positive effects a positive adult in a young person’s life can have, and her virtual firm has been another way that she is able to mentor and collaborate with other small business owners. “I believe it’s critical to give back and to share my knowledge with others, so they too, can be successful. There is nothing more fulfilling than seeing the members of my virtual team succeed. We’ve all managed to find the balance in our professional and personal lives. That’s critical to being able to produce consistently good work for our clients.”
Doing A Good Job and Being There For My Family
KD/PR Virtual’s business philosophy is a simple one. Give excellent client service at a reasonable price. Offer the people with the most expertise in their field, who together offer the best communications services available. Promise only what you can deliver, and have fun doing it.